Marketing
Skills

Analyzes backlink profiles to understand link authority, identify toxic links, discover link building opportunities, and monitor competitor link acquisition. Essential for off-page SEO strategy.

The agent MUST apply official corporate visual standards to all professional artifacts. However, these standards MUST NOT be assumed if they are not explicitly

Create detailed buyer personas and Ideal Customer Profiles (ICP) for B2B and B2C marketing. Generates comprehensive profiles with demographics, psychographics, pain points, goals, objections, and messaging strategies. Use when defining target audience, creating ICP, or developing customer profiles.

Comprehensive community building strategy including platform selection, channel structure, member journey mapping, engagement ladder tactics, community programming rituals, moderation guidelines, launch plan, growth strategy, and success metrics for building thriving online communities

Extracts and analyzes competitors' ads from ad libraries (Facebook, LinkedIn, etc.) to understand what messaging, problems, and creative approaches are working. Helps inspire and improve your own ad campaigns.

B2B content marketing - thought leadership, SEO, LinkedIn, blog posts, case studies, and video scripts. Use when creating content strategy, writing posts, or building demand gen assets."

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," or "content planning." For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit.

Customer-centric conversion rate optimization methodology based on "Making Websites Win" by Karl Blanks and Ben Jesson (Conversion Rate Experts). Use when optimizing websites, landing pages, funnels, improving conversion rates, analyzing why visitors don''t convert, creating persuasive copy, designing A/B tests, auditing UX, or building customer-centric websites. Provides systematic CRO process, objection/counter-objection framework, and evidence-based optimization techniques.'

Help users navigate enterprise sales. Use when someone is closing large deals, managing complex buying committees, handling procurement, or converting PLG users to enterprise contracts.