Marketing
Skills

Keyword research methodology for content strategy and SEO. Use when planning content, identifying opportunities, or building topic clusters.

SEO Keyword Research & Intent Mapping

SEO Max KT

Build reports that stakeholders trust, rooted in data sources that are actually reliable. Modern SEO measurement has to reckon with a very specific constraint: **the primary data source (GSC) is ~75% incomplete**, and the AI visibility layer is **probabilistic**, not deterministic. Building reports that ignore these realities produces false confidence.

Diagnose and prioritize the technical issues blocking a site from being crawled, indexed, ranked, and cited. Modern technical SEO has two audiences: Google's crawler/indexer and AI answer engines (GPTBot, PerplexityBot, ClaudeBot, etc.). Both need HTML-visible content and a clean crawl path.